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Showing posts from May, 2022

Top 5 Things That Happened After Mahindra’s New Logo Reveal

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Mahindra’s showrooms will undergo a revamp this year to reflect the carmaker’s new direction Mahindra revealed its new logo and the upcoming XUV700 will be the first SUV from the carmaker to carry it. However, the changes for the Indian carmaker are far more important than just changing the insignia on the front of its SUVs. Here are 5 things we learned from the reveal of the carmaker’s new logo: 1) Mahindra Outlets Will Receive A Makeover By 2022 1300 Mahindra touchpoints in 832 cities will undergo a change by the end of this year to reflect the brand’s new identity. Mahindra hasn’t fully revealed the extent of changes, but the carmaker also plans to move on from its red and white colour scheme. The new colour palette will use charcoal as a primary colour, with grey and red being used for highlights. 2) Current Mahindra Vehicles Will Also Get The New Logo The XUV700 will be the first Mahindra to feature the new logo. However, the carmaker revealed that current vehicles in its lineup

Updated Mahindra Pik Up Launched In South Africa In 2018

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  Mahindra & Mahindra Ltd., a part of the US $ 19 billion Mahindra Group, showcased its updated version of the Mahindra Pik Up for sale under its fully-owned subsidiary – Mahindra South Africa, for 2018. Mahindra’s Pik Up promised to make competitors pay heed, with its refreshed outer body styling, new six-speed transmission, increased turbo diesel power with 103kw and an impressive towing capacity of 2500kg. The 2018 Pik Up is an all-rounder vehicle with new age, powerful, spacious and hi-tech offerings. Speaking at the launch Sanjoy Gupta CEO of Mahindra South Africa, said “South Africa is a key strategic market for Mahindra. We have been in business here for over a decade, with a local office and a hands-on team to focus on the needs and aspirations of the consumers. The launch of the 2018 Mahindra Pik Up, was a testimony of our commitment to the market. The Pik Up boasts significant enhancements in the drivetrain to 103 KW power, a 6-speed gearbox, the new att